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John Vipond
Strategic Storyteller
Creative Leader
AI Agent Voice Coach
For Education
Logitech
PROJECT: Video Scripts
AGENCY: Schermer
CATEGORY: Education + Technology
ROLES: Copywriter
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Wrap the story of an entire visual library into a single video script.
OPPORTUNITY
Having over-delivered on production value for their Logitech client team with a plethora of higher ed-focused video and image content from a single shoot, Schermer needed a storyteller to pull it all together in a single script. Extra credit was earned by showing how multiple short stories could easily fall out of the long-format video.
LOGITECH
“It demonstrates how we show up in so many places other than just classrooms.”
LOGITECH
“The ROI is almost incalculable.”
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